14 years breathing life into brands with thoughtful motion, design systems that scale, and craft that holds up frame by frame.
Motion is communication. I start with a feeling, an intent. I try to capture it, then iterate, revise, discard, and do it all again until it feels right. Then I build the system that carries it forward, allowing the work to scale and evolve while remaining grounded to that underlying truth.
A cross-section of work with brands and agencies of all sizes. Design systems that evolve over time while staying true to their core. Some quiet and understated, some loud and expressive, all of it communicating through motion.
In-app tutorial GIFs for Illustrator and InDesign. Every cursor move, click, and key press weighted and deliberate, conveying meaning and insight. Built inside tight file and frame restrictions, the first set established a design language that carried the entire six-year engagement.
View case study →Scala is an AI intelligence layer for call centers. Coming out of stealth on an $8M raise, they needed a new brand, website, and video. My team owned the full run of show. Once we landed on a logo that was begging to be animated, a few style explorations led to an extruded-cube rig that drove the brand's abstracted, geometric world.
View case study →Sentric calibrates the ADAS sensor systems that modern cars depend on. Their technicians put the stakes plainly: that's somebody's kid in that car, and it has to stop in time. A two-day live action shoot provided the raw materials for twelve videos. Motion tracked into the footage does the heavy lifting. Targets, grids, and parallax pull ordinary shop moments into a world of technical precision.
View case study →Built for Deloitte's booth at the Winter Olympics. Part of a gamified touchscreen experience, we were responsible for the cutscenes between game levels. The bulk of the motion is 3D. Simulations herding hundreds of thousands of particles, real light, and dynamic camera motion. A cinematic journey built to convey speed, scale, and the stakes of the world's most watched event.
View case study →Created for Adobe Students, Mars is an intimate profile of a transgender artist by the same name. Told entirely through their own clippings, photos, and discarded artwork: flat cards in real light, animated on twos. A uniquely personal exploration that often gets mistaken for being created by the artist themselves.
View case study →Honorable mentions, discarded experiments, pieces that didn't fit anywhere else. Just a small sample of my favorite creations from across my career.
NetWars
MarsI'm a motion designer and creative director living in Minneapolis, Minnesota. I began my career in the forests of the Pacific Northwest: freelancing in Portland for brands like Red Bull, then six years making things move at Pixel Fort with Drew Pavelchak, and now creative directing at Goodthings.
When I'm not deep in the snarly, keyframe-filled weeds of After Effects, you'll find me bouldering or sport climbing, playing board games, and being happily exhausted by my energetic four-year-old daughter.
